​​Some traditions start with the first snowfall.
Others begin the moment the newest Hallmark Keepsake Ornaments arrive.
 

Join us for Hallmark Keepsake Ornament Premiere and experience the excitement of discovering this year's newest collection. From beloved characters and timeless Christmas classics to ornaments that light up, play music, and tell a story, each one is designed to help you celebrate the people, passions, and memories that make the holidays so special.
 

Whether you've been collecting for years or are choosing your very first Keepsake Ornament, there's something waiting to become part of your family's Christmas tradition.
​

Be among the first to explore more than 200 new Hallmark Keepsake Ornaments, including fan-favorite series, beloved licensed characters, and beautifully crafted designs that capture life's meaningful moments. Ornament Premiere is more than a shopping event - it's the official beginning of the holiday season for Keepsake collectors and Christmas lovers alike. It's a chance to rediscover favorite traditions, find ornaments that celebrate milestones and memories, and choose the pieces that will bring joy to your tree for years to come.
 

Whether you're continuing a tradition that's been part of your family for generations or choosing your very first Keepsake Ornament, we're honored to be part of your holiday story.
 

We'll see you at Ornament Premiere, where the magic of Christmas begins.